Shop Independent Small Businesses With A Story
Small businesses with a story.
A curated marketplace of independent sellers. Shop products directly from the small businesses behind them.
Staff picks
Most loved this week
Colorado Dream Outfitters
Carolina Platform Slide On Sandal
Noteworthy Co
Bath Bomb - Sea La Vie
Miabelle Boutique
Teacher Post it Note Holder and Pen
Mother & Daughter Creations
Sweet and Tropical Handmade Flamingo Vase with Forever Flowers
Zab & Co. Creations
Heart Necklace Personalized Engraving
Threaded Pear
Quinn Crossbody | Choose Your Strap
The Rooted difference
Why shop Rooted?
Real small businesses
Every booth is an independent small business — not a faceless brand or a dropshipper.
Curated, not cluttered
A curated mix of products you'll actually want, from vendors we know and trust.
Shop the booths you love
Get to know the vendor, their story, and the booth you're buying from — all in one place.
🎒 Holiday Season
Holiday Picks
Hand-picked finds for the moment
Featuring: Back to School
Shops to know
Every shop has a story. Meet the small businesses.
Fresh arrivals
Just listed
Threaded Pear
Rose Floral Print Ruffle V-Neck Short Sleeve Loose Tunic Shirt
The Holler Life
Have Patience Sign (holder separate)
WB Design Studio
Team Bride Beaded Bag Strap
Little M Creationz
Handmade resin cactus pocket hug
Be Still Boutique
Gingham Short Set
Round Rock Jelly & Co
Truffle Honey
Encouraging Faith
Ordinary People, Extraordinary God
R Elyse Creative Designs
Notepad -Travel Collection 3 pack
Threaded Pear
Palmer Striped Drop Shoulder Cardigan
Threaded Pear
Sariah Sleeve Western Dolman Blouse
Threaded Pear
Morgan Long Sleeve Knit Cardigan
Threaded Pear
Giuliana Graphic Drop Shoulder Sweatshirt
Threaded Pear
Alexis Front Pockets Corduroy Overall Dress
Threaded Pear
Princess Short Sleeve Blouse
Threaded Pear
Tamara Bracelet Sleeve Cotton Blouse
Threaded Pear
Summer Puff Sleeve Top
Verified sellers
Every shop is reviewed before opening
Secure checkout
Stripe-powered payments
Tracked shipping
Updates from order to doorstep
Supports small businesses
Shop directly from independent sellers